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    Amazon Item List
    • Marketing Judo: Building Your Business Using Brains Not Budget
      Marketing Judo: Building Your Business Using Brains Not Budget
      by John Barnes, Richard Richardson
    • The Money Bubble
      The Money Bubble
      by James Turk, John Rubino
    • Ayn Rand: The Playboy Interview (50 Years of the Playboy Interview)
      Ayn Rand: The Playboy Interview (50 Years of the Playboy Interview)
      by Ayn Rand , Playboy
    • Free Market Revolution: How Ayn Rand's Ideas Can End Big Government
      Free Market Revolution: How Ayn Rand's Ideas Can End Big Government
      by Yaron Brook, Don Watkins
    • The Objective Standard: Winter 2013-14, Vol. 8, No. 4
      The Objective Standard: Winter 2013-14, Vol. 8, No. 4
      by Craig Biddle
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    I will continue to produce EGO podcasts on BlogTalkRadio on a regular basis. My goal is to publish a show once a week, but I have to start out with a show once a month and then every fortnight. It will take some time to build up a pool of potential guests and to schedule interviews with them. I have signed up for the premium package so I could grow my audience of listeners by getting 5,000 impressions per month as a part of BlogTalkRadio's featured show banner. I will also get in-depth analytics of show statistics that I could share with my guests and potential sponsors.

    Listen to my thoughts on my new series of podcasts (May 4, 2010).




    I have now illustrated the header with John Cox's second step in the making of the EGO blog banner. I will update the header with the final version in the near future.



    As a moderator at the social bookmarking and networking site BizSugar, I can relate to the following video clip from episode four of the comedy series, Moderation Town. The clip is featuring social media expert, Amber Mac. I have listed her book, Power Friending: Demystifying Social Media to Grow Your Business, on my Amazon reading list.



    I have added the location widget to the site. You could now follow my steps around the globe...

    Haven't We Been Here Before (from the album, Kilroy Was Here) by Styx.

    Here is an excerpt from Scott Kirsner's article, Foursquare: The 21st century's version of 'Killroy was here'?:

    If you have no idea what I'm talking about, you're clearly not a Foursquare user...yet. The mobile phone software and accompanying Web site turn your daily peregrinations into a competition: every time you venture somewhere (your neighborhood Dunkin' Donuts, or the Boston Garden), you use the Foursquare app or mobile Web site to "check in," getting credit for being there. The person who has checked in the most at a particular location becomes the mayor - at least until someone else shows up more often and steals the title.

    It's a way of virtually tagging your regular hang-outs. Foursquare also enables you to see which other users have checked in at a place you frequent, or leave comments and recommendations: try the mac-and-cheese at John Harvard's, even though it's pricey, suggests one Foursquare user. (, January 28, 2010.)

    I recently helped Susanne Erlandson at Hillye of Sweden with putting her business on the geolocation map and I will soon have a workshop with Tommy Brandt of Visteon Corporation.



    I recently attended an event ("New media landscape. New PR.") arranged by MyNewsDesk. It is interesting to see how the company is embracing the new media. From the pressroom:

    The News Exchange Site

    MyNewsdesk makes it faster and easier for companies, journalists, bloggers and opinion leaders to gain relevant exposure - on their own terms. As the world's first company news exchange site, it matches interested users with relevant content, such as press releases, videos, images and other content - all instantly search-engine optimized and automatically published on social media platforms such as Twitter, Flickr and Slideshare.

    I recommend you to follow Kristofer Björkman's Twitter feed and PR 2.0 blog, if you are interested in citizen journalism. Book tip: The Fall of PR & the Rise of Advertising by Stefan Engeseth of Detective Marketing.